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Why Selling-Off Automobile Marques is a Bad Idea
in Classical Drives, on December 29, 2008
...Rootes and soon destroyed it and all Roote's great marques, then did the same to France's Simca .
On December 28 1954, production of the 1955 Nash-based Hudson Hornets and Wasps began and t...
A Tale of Sunbeams, LeMans, Harrington, and Classical Drive's Nigel Matthews
in Classical Drives, on September 27, 2007
...for any foreign make. That Detroit giant eventually killed Rootes just as it destroyed France's Simca. (While we're dropping names, I may as well mention that I was a driver for the Rootes fac...
Four of Everything But Not Enough
in Classical Drives, on November 12, 2006
...aler's praise for such a "bold" move... those were different times) I landed a temporary job with Simca , the French manufacturer who was about to launch a new model in Canada. I recommended using t...