CW Advertising Network - FAQ
Filed in archive CW Ad Network by tj on November 8, 2007
CW ad network delivers you a full blown ad server at no cost that you can use as long as you are signed up. PLUS inventory that you can run on your site whenever you feel like it.
eCPM values range from $0.50 to $20.00
depending on your sites topic, advertiser interest, seasons and god's
will. Seriously we have started the CW ad network to share some of the
success in monetization that we enjoyed with Creative Weblogging in the
past. So we believe we can do a good job for you too.
Where can see the ads?
You can see them on most Creative Weblogging blogs try Areyouabeauty.com.
Where should I implement ads on my site?
Ads should be above the fold (meaning they are at least partially visible on 1024x768 resolution without scrolling the page).
Most of my traffic is from China/India etc. - will you be able to monetize this as well?
We currently focus on US and (to a smaller extent) on German traffic. While we are able to monetize international traffic as well - rates are not as good. Currently you will see far superior results with US traffic compared to international traffic.
Who advertises in the network?
Our advertisers come from around the world including brand names
like American Express, Cisco, Dell and hundreds of small business.
Can I use alternative ads?
Absolutely - once approved you can rotate your ads (i.e. Google AdSense,
or other advertisers) at your own discretion - you give us only as much
space and impressions on your page as you want.
For instance you can give us your impressions from the US and run your advertiser for all impressions in the UK.
Which ad sizes do you support?
We currently have ad tags in these sizes 120x600, 300x250, 728x90 and
468x60.
I see, I have a campaign for X running but when I see my page I see a
totally different ad?
Most campaigns nowadays are geo-targeted - meaning visitors from
different countries/regions see different ads plus there is rotation at
work :)
What are pay terms?
Net 60. We pay by Moneybookers
or Paypal or US check only.
We pay out 70% of all revenue to you. 30% remains with us.
How can I audit the revenue share?
We provide statistics about impressions and clicks in our ad server.
What makes you different from other ad networks?
We are bloggers on our own and have spend the last years navigating
through the jungles of hundreds of affiliate and advertising networks.
You can now profit from this knowledge too.
How does approval look like?
We currently we have pre-approved all blogs that appear on a CW blog in
the blogroll.
Additionally we are interested in adding great blogs in the same
categories that we do serve already/ To review these categories simply check our homepage (on the right).
What are my obligations in the contract?
Running the ad tags unaltered and watch the money coming in - that's it :)
What are typical requirements to get approved?
- Blog older than 6 months
- Technorati Rank 100k or better
- 3 or more updates a week on a regular basis
- fit with CW categories
- majority of visitors from US, Canada, Western Europe
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